Digital Shelf Analytics Archives - Syndigo Data Unlocked. Potential Unleashed. Fri, 25 Apr 2025 08:08:48 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://syndigo.com/wp-content/uploads/2023/10/syndigo-favicon.svg Digital Shelf Analytics Archives - Syndigo 32 32 Mastering the Digital Shelf: A Comprehensive Guide to E-commerce Intelligence https://syndigo.com/fr/ebook/analytics-ecommerce-intelligence/ Thu, 05 Sep 2024 17:43:00 +0000 https://syndigo.com/analyst-report/data-strategy-for-manufacturing-2/ In today's digital economy, optimizing your digital shelf is essential. E-commerce is expected to make up over 41% of global retail sales by 2027. This guide gives you the information you need to stay ahead.

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REQUEST A COPY OF THE EBOOK

Mastering the Digital Shelf: A Comprehensive Guide to E-commerce Intelligence

In today’s digital economy, optimizing your digital shelf is essential. E-commerce is expected to make up over 41% of global retail sales by 2027. This guide gives you the information you need to stay ahead.

Why You Need This Guide

Analytics Intelligence transforms raw data into actionable insights that drive efficiency, enhance measurement, and boost your bottom line.

  • Efficiency: Streamline processes and respond quickly to competition.
  • Measurement: Track trends, identify weaknesses, and increase accountability.
  • Revenue Growth: Improve product discoverability and conversion opportunities.

Learn about how customers act, what sales are doing, and how your PDP is doing to improve your marketing efforts and make more money.

Ready to transform your e-commerce strategy? Download the ebook now and start winning every shelf!

Featured Resources

Digital Shelf Analytics
Ebook

The Ultimate Guide to Digital Shelf Analytics

Read more
eCommerce-Success
Ebook

Unlocking eCommerce Success

Read more
Advanced Analytics
Ebook

Streamline Your Digital Transformation Journey with Advanced Analytics

Read more

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]]> Content Intelligence: The “Smart” Key to Unlock Digital Shelf Performance https://syndigo.com/fr/blog/content-intelligence-digital-shelf-success/ Wed, 29 May 2024 04:28:28 +0000 https://syndigo.com/?p=60846 If you take a quick peek at your open tabs or browsing history, chances are you’ll find a bunch of online store pages—for shoes, clothes, furniture, even groceries. It's pretty surprising how much online shopping has become a seamless part of our lives without even realizing it. And with global online sales on the way to hit trillions of dollars, e-commerce just keeps growing. That's why Digital Shelf Analytics has become essential for businesses trying to make it in the online world.

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]]> If you take a quick peek at your open tabs or browsing history, chances are you’ll find a bunch of online store pages—for shoes, clothes, furniture, even groceries. It’s pretty surprising how much online shopping has become a seamless part of our lives without even realizing it. And with global online sales on the way to hit trillions of dollars, e-commerce just keeps growing. That’s why Digital Shelf Analytics has become essential for businesses trying to make it in the online world.

One big part of Digital Shelf Analytics is Content Intelligence . With so much content on the internet, brands really need to make sure they’re creating content of impeccable quality and precision. A recent consumer survey conducted by Syndigo revealed that 83% of global consumers would seek alternatives if they couldn’t find sufficient information, including basic specs, ingredient list, or comprehensive image carousels. Additionally, 73% of consumers believe that inaccurate product information negatively impacts their perception towards the brand.

This underscores the vital role of Content Intelligence in addressing the degradation of the sales funnel, as outlined in our foundational resource – Four Main Focuses of Digital Shelf Analytics.

Digital Shelf

Let’s now explore how Content Intelligence serves as a powerful tool to navigate and enhance your digital shelf presence.

Content Intelligence- Unleashing Your Digital Shelf Performance

Content Intelligence contains the critical elements associated with the product information and assets exchanged between brands and retailers, shaping the narrative that shoppers encounter on your PDPs. It features:

  • Content Health Report. Evaluates the quality and depth of product content to align with the expectations of both retailers and consumers. With an easy-to-read score that serves as an indicator of the overall health of your content spanning from image quality, content completeness to help continually improve site experiences for consumers.
  • Content Integrity Report. Provides comprehensive insights into the alignment of your PIM data and live site content across all your retail channels. Ensures accuracy, timeliness, and consistency of information and imagery across diverse platforms. Identifying and addressing content gaps, ensuring compliance with the conditions and standards set by retailers and marketplaces.
Digital Shelf Analytics
  • Compare with Live. Quickly identify inconsistencies in content and make necessary changes in real-time. Iintuitive 1-1 comparison feature visually analyzes each retailer’s mapping of your PIM data against live product information, highlighting any discrepancies in red. This powerful tool optimizes your product listings, ensuring accurate and timely delivery of content across all your retail channels.
Content Intelligence

More Intelligent E-commerce Analytics to Drive Demand

Marketing Intelligence and Content Intelligence are the important analyses to ensure your content is ready to move shoppers through the sales funnel. As we head towards the middle and the bottom of the funnel, you’ll need to prevent audience degradation. Make sure to find out how Operational Intelligence optimizes your stock and pricing strategy to win over competition.

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]]> Digital Shelf Analytics: 5 tips for your e-commerce success https://syndigo.com/fr/webinar/digital-shelf-analytics-tips-for-your-e-commerce-success/ Tue, 21 Nov 2023 04:03:00 +0000 https://syndigo.com/webinar/syndigo-bjs-webinar-2/ REQUEST A RECORDING OF THE WEBINAR Digital Shelf Analytics: 5 tips for your e-commerce success Language: German Digital Shelf Analytics is on everyone’s lips. But […]

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REQUEST A RECORDING OF THE WEBINAR

Digital Shelf Analytics: 5 tips for your e-commerce success

Language: German

Digital Shelf Analytics is on everyone’s lips. But what exactly is behind it and how can brands use Digital Shelf Analytics profitably?

In the webinar, we will show you how Digital Shelf Analytics can contribute to a successful e-commerce strategy. We will also give you five valuable tips, for example on how to prepare and continuously optimize your product content. After all, an outstanding customer experience is not a one-way street.

Take part in our webinar and gain these valuable insights:

  • Five concrete tips for your strategy and implementation
  • Best practice based on successful customer examples
  • Benefits of an end-to-end solution for MDM, PIM, syndication & analytics

And as a bonus for your participation, you will receive our exclusive e-book: The Ultimate Guide Digital Shelf Analytics

Don’t miss out on this invaluable opportunity! Register now to secure your spot.

Holiday Sales

Request a recording of the webinar.

Your Expert

Martin

Dr. Martin Gliesche

Head of DACH Syndigo

Linkedin

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]]> Drive Your Sustainability with MDM – Be ready when it’s needed https://syndigo.com/fr/webinar/sustainability-with-mdm/ Tue, 21 Nov 2023 04:03:00 +0000 https://syndigo.com/webinar/digital-shelf-analytics-tips-for-your-e-commerce-success-2/ REQUEST A RECORDING OF THE WEBINAR Drive Your Sustainability with MDM – Be ready when it’s needed Do you understand your sustainability challenges already? Even […]

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REQUEST A RECORDING OF THE WEBINAR

Drive Your Sustainability with MDM – Be ready when it’s needed

Do you understand your sustainability challenges already? Even with the high number of regulations in the European area brands, manufacturers and retailers need to be prepared when it comes to reliable data and product content.

In our webinar we will give you hands on recommendations and best practices on how to prepare your data regarding reporting, recording, analysing and governing. Learn from our recent experience at the UK’s leading homeware retailer on how to set up a strategy and implementation for your sustainability initiatives.

Take part in our webinar and get answers on:


  • Which role does data governance play?
  • How to set up product data to meet sustainability guidelines and regulations?
  • Which steps need to be taken to proceed with sustainability initiatives?
  • Which requirements does the Digital Product Passport have?

And as a bonus for your participation, you will receive a valuable Check List: 5 Steps to Drive your Sustainability with MDM to start your sustainability initiatives when it comes to data management.

Don’t miss out on this invaluable opportunity! Register now to secure your spot.

Digital Data Consultancy

Request a recording of the webinar.

Your Experts

Sean Linehan

Sean Linehan

Director, Digital Data Consultancy

Linkedin
Saikat-Gosh

Saikat Ghosh


Consulting Principal, Digital Data Consultancy

Linkedin

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