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Unlocking the Power of PXM 

Finally – A Smarter Way to Manage Product Content 

Shoppers today expect more than just a product page – they want details they can trust, visuals they can interact with, and content that actually helps them decide. That’s where Product Experience Management (PXM) steps in. 

In this eBook, we’ll show you how brands and retailers are using PXM to cut through the noise and deliver product experiences that convert shoppers – online and in-store. 

What You’ll Learn: 

• Why managing product content isn’t a one-and-done task – and how to keep it fresh and consistent everywhere. 
• How to use real performance data (not guesses) to make your content better. 
• What it takes to get your content live fast, and in the right format, across all your retail partners. 
• How a connected approach makes it easier for teams to work together and stay on the same page. 

Get the playbook for better product experiences. 

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The Perfect Fit: Accurate Data, Sustainable Fashion, and Your Runway to DPP Compliance 

The EU’s Digital Product Passport (DPP) regulations are here and will reshape the fashion industry. Brands unprepared for this seismic shift could face market access restrictions, consumer backlash, and supply chain disruptions. 

Download our new ebook, “A Fashion Blueprint for Digital Product Passport Success, Global Sustainability Data Management Strategies.” It reviews the fashion industry’s unique situation, explores sustainability transparency demands by consumers, and explains how a Master Data Management (MDM) solution can streamline compliance and reporting requirements. 

You will also learn about the importance of: 

• Mapping complex supply chains and establishing data connections with suppliers at all tiers.  
• Enforcing data standards and validation rules to ensure that the information collected meets regulatory requirements and is formatted consistently.  
• Standardizing processes to scale across an entire product portfolio, making compliance more efficient. 

Fashion brands that will thrive in this new regulatory environment are preparing NOW. 

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Data Confidence Paradox: Are Retailers as Data-Ready as They Think?

Retail executives overwhelmingly rate themselves as data experts—with 94% claiming “excellent” or “very good” ability to extract insights from their data. Yet beneath this confident exterior lies a revealing truth: a staggering 98% of these same executives admit they face data readiness challenges.

Discover these and more insights from our research collaboration with Retail Dive, “Retailers Express Data Confidence While Confronting Data Challenges.”

What You’ll Learn

• The Truth Behind the Numbers: Detailed findings that reveal the gap between retailers’ data confidence and their actual operational challenges.
• Where Time Is Being Wasted: Specific data management inefficiencies that are slowing growth and innovation.
• Product Experience Priorities: How leading retailers plan to enhance content and rich media to meet evolving customer demands.
• Strategic Action Steps: Practical approaches to bridge capability gaps and transform data management for commerce growth.

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Customer Master Data Management

Customer Master Data Management (MDM) is essential for businesses looking to enhance customer experiences, improve relationships with their business partners, drive better decision-making, and streamline operations. Our one-pager provides a comprehensive overview of how Syndigo Customer MDM solution can help you achieve these goals. 

What You’ll Learn 

• Why Customer MDM Matters: Understand the importance of accurate and consistent customer data. 
• Key Features: Explore the tools and functionalities that make our solution stand out. 
• Benefits: Discover how our MDM solution can improve your customer insights, streamline operations, and enhance overall customer experience. 

Download Your Brochure Today 

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Transform Your Product Content Life Cycle with PXM

In today’s fast-moving digital commerce world, managing product content isn’t just about keeping up—it’s about staying ahead. Product Experience Management (PXM) is the key to ensuring your product data is accurate, engaging, and optimized for every channel, driving conversions and brand success.

Our latest eBook, “Transforming Your Product Content Life Cycle,” explores how a connected PXM approach can help retailers streamline content management, enhance digital shelf performance, and continuously optimize product experiences to meet today’s consumer demands.

What You’ll Learn:

• The Five Essential Steps to mastering your Product Content Life Cycle
• How PXM goes beyond PIM to create engaging, high-quality product experiences
• Why data accuracy and syndication matter for winning on the digital shelf
• How AI and real-time analytics drive continuous improvement and higher conversions

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Master Your Location Data for Enhanced Business Performance

In today’s data-driven world, managing and optimizing location data is crucial for businesses of all sizes. Whether you’re a retail chain, a logistics company, or a service provider, accurate and consistent location data is the foundation of efficient operations and customer satisfaction. Our Location MDM solution is designed to help you achieve this with ease.

What You’ll Learn

• Why Location MDM Matters: Understand the importance of accurate and consistent location data.
• Key Features: Explore the tools and functionalities that make our Location MDM solution stand out.
• Benefits: Discover how our MDM solution can improve your operational efficiency, customer experience, and data accuracy.

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Unlock the Power of Product Transparency with SmartLabel™ 

When shopping for CPG products, savvy consumers want transparency, trust, and detailed information before making their buying decisions. Learn how leading brands are meeting these demands while building stronger customer relationships and staying compliant with evolving regulations. 

Transform Your Product Information Strategy 

SmartLabel offers a unique approach to sharing product information that benefits both consumers and brands. While shoppers gain instant access to more comprehensive and detailed nutrition information about ingredients, sourcing, sustainability practices, and usage instructions—beyond what can fit on a food label—brands are building greater customer loyalty.  

What You’ll Discover: 

• Implementation Made Simple: Learn how to streamline the SmartLabel process from creation to publication, including how Syndigo’s experts can help capture, verify, edit, and publish your SmartLabel pages. 
• Compliance Without Complexity: Understand how SmartLabel helps meet federal and state regulatory standards, including the National Bioengineered Food Disclosure Standard and California’s Cleaning and Menstrual Products Right to Know Acts. 
• Consumer Engagement Strategies: Explore how customers interact with SmartLabel through web searches, brand websites, and QR codes, and how to optimize your product information to build trust and drive purchasing decisions. 

Download Your Free Copy! 

Use SmartLabel to transform your product information strategy into a competitive advantage. You’ll not only meet growing consumer demands for product knowledge but also build deeper trust through the power of transparency

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Streamline Your Digital Transformation Journey with Advanced Analytics

Digital transformation is no longer a buzzword – it’s a strategic imperative for brands and retailers navigating today’s fast-changing commerce landscape. But how can you ensure success while tackling challenges like fragmented data, operational inefficiencies, and evolving customer expectations?   

Learn How To

• Leverage real-time insights to optimize digital shelf performance.
• Enhance inventory management to reduce stockouts and maximize availability.
• Refine content strategies to boost engagement and conversion rates.
• Transform operational efficiency and achieve scalable growth.

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Don’t miss out on the opportunity to set your manufacturing business on a path to success. Download your free copy of “Streamline Your Digital Transformation Journey with Advanced Analytics” and start preparing for the future today.

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Unwrapped 2024: Product Content Performance in Peak Holiday Periods

Spreading holiday cheer in a growing peak holiday season

The peak of the holiday shopping season has rapidly expanded, shifting from a one-day Black Friday climax to an extravaganza of sales and offers that can last days or weeks.

This shift requires a new approach to the holiday product experience. To find out what today’s consumers want, we surveyed over 1,500 holiday shoppers about their experiences and perspectives through the entire week leading up through Cyber Monday.

The results offer valuable ideas and inspiration retailers and brands can use to maximize sales through the rest of the year and prepare for an even better 2025 holiday season.

Download the guide now for the complete results and analysis.