In-store Solutions Archives - Syndigo Data Unlocked. Potential Unleashed. Tue, 29 Apr 2025 07:22:00 +0000 en-US hourly 1 https://wordpress.org/?v=6.8.1 https://syndigo.com/wp-content/uploads/2023/10/syndigo-favicon.svg In-store Solutions Archives - Syndigo 32 32 Navigating Tariff Challenges: Effective Planogramming Strategies for In-Store Success https://syndigo.com/de/blog/tariff-challenges-planogramming-strategies/ Mon, 28 Apr 2025 18:43:00 +0000 https://syndigo.com/?p=71661 In the grocery and convenience retail sector, tariffs can significantly disrupt planogram compliance due to the rapid turnover of products, dependence on imports, and narrow profit margins. As tariffs are added (or changed), they introduce unpredictability in product availability and pricing. In a segment where planograms are crafted for efficiency and sales speed, this unpredictability undermines compliance.

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In the grocery and convenience retail sector, tariffs can significantly disrupt planogram compliance due to the rapid turnover of products, dependence on imports, and narrow profit margins. As tariffs are added (or changed), they introduce unpredictability in product availability and pricing. In a segment where planograms are crafted for efficiency and sales speed, this unpredictability undermines compliance.

Here are four of planogram compliance challenges that can happen, and a framework for addressing them.

1. Product Availability & Substitution

Challenge: Tariffs may disrupt imports of key grocery items such as canned goods, coffee/tea, spices, wine/beer, and spirits. This in turn leads to increased SKU substitutions and out-of-stocks.
Result: Planograms no longer match actual on-shelf inventory.

2. Pricing Volatility & Sales Shifts

Challenge: Tariff-driven cost increases can change retail prices. Ever-changing retail prices impacts sales velocity and shelf-turn rates.
Result: Space allocations in planograms become misaligned.

3. Private Label Prioritization

Challenge: Grocers may shift to cost-effective private labels in response to cost or availability challenges. However, original planograms often center on national brands.
Result: Manual resets and overall reduced planogram compliance.

4. Labor & Execution Challenges

Challenge: More frequent shelf resets may be needed to stay accurate. This places a burden on store teams who already face time and resource constraints.
Result: Incomplete resets and increased noncompliance.

Addressing the Impacts of Tariffs

Tariffs cause volatility in retail supply chains, directly affecting planogram execution. Agile merchandising strategies and flexible planogram systems are crucial for maintaining shelf discipline. Consider these questions:

  • How effective are your space management efforts?
  • How are you boosting category sales?
  • What is your strategy for reducing reset times?
  • How are you handling constant price changes at the shelf?

The following key metrics can help you identify areas for improvement, optimizing shelf space to enhance productivity and profitability:

  • Space utilization
  • Sales per square foot (Every inch of the shelf counts!)
  • Gross margins return on investment
  • Space allocation efficiency

These metrics are most effective when paired with accurate product dimensions and images in your planogram software. The worst-case scenario is misjudging available space, leading to inaccurate planning, and thinking you have more space than you do. Garbage in equals garbage out!!!

With your planogram set complete, how is your on-shelf execution? Implementing a solid Shelf Edge program can solidify your ROI on the shelf. By utilizing this program, stores can increase category sales by up to 8%, reduce reset times by 30%, and potentially cut labor costs by as much as 60%. A Shelf Edge program can address operational challenges and enhance the overall shopping experience for customers.

Amid growing uncertainty around tariffs and their effects, retailers and brands that can quickly adapt using dynamic planogram programs will come out ahead.

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Syndigo’s Space Management Solution – Elevating In-store Journeys https://syndigo.com/de/blog/syndigo-space-management-retail-merchandising/ Wed, 19 Mar 2025 17:25:00 +0000 https://syndigo.com/?p=69335 In today's retail landscape, consumers are finding a balance between the convenience of online shopping and the experience of visiting physical stores. According to studies, 75% of shoppers still prefer the tactile experience of in-person shopping including the ability to touch, feel, and try on products, discover new brands, compare items first-hand, and enjoy the instant gratification of leaving the store with their purchase.

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In today’s retail landscape, consumers are finding a balance between the convenience of online shopping and the experience of visiting physical stores. 61% of shoppers (82% for grocery) still prefer the tactile experience of in-person shopping including the ability to touch, feel, and try on products, discover new brands, compare items first-hand, and enjoy the instant gratification of leaving the store with their purchase.  

The shopping journey is no longer linear, however. It’s a complex, multi-channel experience, often beginning online and concluding in-store, or integrating mobile interactions for customer reviews, price comparisons, stock checks, and detailed product and brand information.  

Consumer behavior is constantly changing, underscoring the challenges of category management today and the importance of accurately representing products across all channels—online, mobile, and in-store in a timely and cohesive manner. As the category management landscape becomes increasingly complex, efficient operations and seamless and consistent shopping experiences are vital.  

An effective Space Management solution simplifies merchandising tasks by providing access to a single source of high-quality, verified, and up-to-date product content for a large library of common products. That offers all the essential product information category specialists need to focus on planogram optimization, category development, and driving impactful merchandising strategies—dimensions, descriptions, package size, and product images. Leaning on large, comprehensive, validated sources of product data and images ensures effective space management and propels retail merchandising success. 

Deliver cohesive product experiences using a centralized content platform 

A unified content platform with a constantly growing pool of product data simplifies product management and enables cohesive product experiences. Each year, for instance, Syndigo processes and verifies over 150,000 new and updated products, streamlining client content management operations. This eliminates the need to collect content from multiple vendors or sources and saves time by replacing labor-intensive ‘shop and shoot’ efforts for product library development and maintenance. Regardless of capture location, content is consistently captured, meeting rigorous quality control checks, and is systematically stored to facilitate ease of access across space planning analysts and smooth integration with space planning software applications.  

Empower impactful merchandising decisions with precise and current product information 

Relying on outdated, inaccurate product metadata or manual data entry for merchandising insights and forecasting can lead to reduced sales, inefficient use of shelf space, inventory imbalances, and overall poor shopping experiences.  

Empty shelves and non-functioning displays significantly impact customer satisfaction, purchase decisions, and brand loyalty. When customers can’t find what they’re looking for on store shelves, up to 57% are willing to find the same product elsewhere, while 47% turn to online searches to source the unavailable physical store product.  

That’s why effective Space Management data provides retailers, suppliers, and distributors with a consistent, standardized, and verified approach to product library content for space planning and retail merchandising needs. 

With over 10,000 products added or updated each month across 400 categories, Syndigo keeps pace with product and packaging updates and new product introductions. Trusted by top retail partners for its consistency and accuracy of product information, Syndigo adheres to GS1 measurement standards to ensure consistent image orientation and dimensional compliance. Timely access to comprehensive off-package product details and accurate dimensions enables faster, more informed merchandising decisions and strategies.

In-Store Solutions

Elevate customer experience and planogram effectiveness with product images 

A 15% surge in product packaging updates in recent years has been driven by evolving consumer preferences, sustainability concerns, and the need for brands to stand out in competitive markets. For a retailer, managing and maintaining a comprehensive and up-to-date image library for in-store planograms and merchandising needs across markets and stored is a huge operational challenge. 

Space management data brings schematics to life, equipping retailers with high-quality, space-management-ready images that add visual clarity and professional representation to in-store product displays. Whether the goal is a compelling sales presentation, or an effective in-store reset execution, incorporating product images into in-store programs promotes better decision-making for product placement and layouts. This, in turn, enhances brand consistency and ensures a uniform customer shopping experience across store locations. 

High-quality product images are crucial for effective merchandising and planograms. They provide a clear and accurate representation of products, making it easier for retailers to plan and execute store layouts. This not only improves the visual appeal of in-store displays but also helps in optimizing shelf space and driving sales. Syndigo’s Space Management solution offers day-one access to a repository of straight-on, cropped-to-product, planogram-ready images with flexible configurations to meet the merchandising demands of retailers, brands, and distributors. 

Drive in-store success with Syndigo 

In today’s dynamic retail environment, creating seamless customer journeys is more crucial than ever. By leveraging Syndigo’s Space Management solution, retailers can elevate their in-store experiences to new heights. With easy access to the industry’s largest and most robust database of verified space management data and images, Syndigo eliminates the need for time-consuming and error-prone DIY efforts allowing category specialists to focus on enhancing the in-store experience, maximizing sales, and ensuring retail success. 

As consumer behavior evolves, the importance of accurately representing products across all channels becomes paramount. Syndigo empowers customers by providing timely access to the right content, enabling them to optimize their merchandising programs and ensure a consistent and engaging shopping experience. 

Contact us to learn more about how Syndigo’s Space Management solution can transform your in-store program and drive retail success. 

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Elevate Retail Merchandising Success with Syndigo’s Instore Solutions https://syndigo.com/de/blog/elevate-retail-merchandising-success/ Tue, 18 Feb 2025 08:35:39 +0000 https://syndigo.com/?p=68099 Syndigo’s in-store services are a critical part of this process. By providing planogram-ready images, GS1-compliant dimensions, and key product metadata, Syndigo helps retailers, brands, and distributors create compelling merchandising strategies.

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In the dynamic world of retail, standing out is more challenging—and crucial—than ever. To thrive, retailers must not only offer great products and exceptional customer service but also master the art of in-store merchandising. Planograms and space management are essential tools that can transform your store’s layout, making it more attractive and easier to navigate. By leveraging these strategies, you can enhance the shopping experience, drive sales, and maintain consistency across multiple locations. To discover how Syndigo’s Instore services can help you achieve these goals, contact us today. 

Maximizing sales with effective planograms 

An effective planogram is a roadmap for customer engagement and sales success. In grocery retail, competition is fierce, and it’s not enough to simply stock shelves with quality products. The way these products are displayed and organized can significantly impact the shopper’s decision to make a purchase. A well-designed planogram ensures that products are placed in the most visible and accessible locations, making it easier for shoppers to find what they need and encouraging impulse buys. 

Syndigo’s in-store services are a critical part of this process. By providing planogram-ready images, GS1-compliant dimensions, and key product metadata, Syndigo helps retailers, brands, and distributors create compelling merchandising strategies. These strategies maximize shelf space and improve stocking and ordering efficiency. When products are in the right place, the shopping experience is enhanced, and stores can maintain optimal inventory levels without overstocking or running out of popular items. This balance is critical for keeping customers satisfied and driving consistent sales. 

Enhance the shopping experience 

A well-organized store is key to a positive and repeatable shopping experience. Not only is it easier for customers to find what they need, but it also creates an atmosphere that is visually appealing and easy to navigate. This is where space management plays a crucial role. Effective space management ensures that every inch of your store is utilized efficiently, from the entrance to the checkout area. By strategically placing products and creating clear pathways, you can guide shoppers through your store, increasing the likelihood of impulse purchases and overall satisfaction. 

A well-organized store can also reduce the time customers spend searching for products, which can be particularly important in today’s in-store retail environment. By creating convenience, you can create a shopping experience that stands out from the competition. Shoppers who feel valued and well-served are more likely to recommend your store to others, further boosting your reputation and driving more foot traffic. 

Accelerate sales with data-driven merchandising 

Data-driven merchandising is a potent strategy for winning at the shelf. Retailers to make well-informed decisions to ensure the right product mix on the shelf. Syndigo’s merchandising database consists of more than 800,000 verified products to deliver retailers precise and current product information. This wealth of data forms the bedrock for more accurate and impactful merchandising decisions. 

Retailers can gain insights into sales trends, customer behavior, and product performance by leveraging this data, which is invaluable for optimizing store layouts and product placements. For instance, sales data can be used to adjust planograms, ensuring that high-performing products are given prime shelf edge space, while underperforming items can be repositioned or phased out. 

Drive consistency across multiple locations 

Consistency is key in retail. Both the customer and the product experience should be familiar across multiple locations for shoppers so that no matter where they shop, their expectations are met. For retailers with a broad network of stores, this can be a significant challenge. Variations in product placement, signage, and overall in-store ambiance can lead to inconsistent customer experiences, which can dilute brand integrity and reduce customer loyalty. 

Syndigo’s In-Store services are designed to meet these challenges by standardizing product displays and merchandising strategies across all locations. This reinforces brand identity, making it easier for customers to recognize and trust the brand wherever they shop. 

Leverage expert support and tailored solutions 

Syndigo offers more than just tools and data, however. With expert support and tailored solutions, our customers navigate the complexities of retail with confidence and efficiency. Syndigo not only provides planogram-compliant data, but also offers a dedicated team of professionals to guide you through every step of the merchandising process. From creating and maintaining planograms to designing shelf edge layouts, Syndigo ensures that your retail strategy is both effective and consistent. This expert support allows retailers to focus on core business objectives while we handle the intricate details of in-store merchandising. 

Syndigo’s end-to-end solutions are built to help retailers, brands, and distributors create efficient, attractive, and profitable store environments. By leveraging data-driven insights and the professional expertise of our team, you can stay ahead of the competition and ensure long-term merchandising success. With space management, software training, and ongoing support, Syndigo ensures our customers are making the most of their merchandising programs—not only to maximize sales, but also to enhance the overall shopping experience, making your stores stand out in a crowded market. 

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